
Hotel Continental reopens its doors with a new way of staying
The iconic Hotel Continental begins a new era this February 15, now under the operation of Hoteles ByHours. With an innovative approach, it offers its guests the possibility to pay only for the hours they really need, making it the ideal solution for modern travelers who value flexibility and time.
With this transformation, the hotel adopts a new name: Hotel Continental ByHours, preserving its historical legacy while embracing the demands of the present. This change reflects not only its physical renovation, but also a conceptual reinvention designed to provide a more personalized and efficient experience.
Strategically located in the heart of Bogota, the Hotel Continental ByHours is perfect for those who want to explore the main tourist attractions, enjoy a comfortable stay and optimize their resources with the hourly bookings. With this unique proposal, the hotel reaffirms its position as a leader in hospitality in the capital and a unique destination that you must experience.
An icon that has stood the test of time
Since its inauguration on April 9, 1948, the Continental has witnessed the history of the Colombian capital. Born in the midst of the chaos of the Bogotazo, this building survived the riots that devastated much of the downtown area. While other important buildings succumbed to the flames, the Continental not only remained standing, but maintained its operation, punctually serving its famous five o'clock tea.
During its golden years, the hotel was home to national and international figures. Celebrities such as Celia Cruz, Camilo Sesto and Kid Pambelé, as well as former presidents and artists, stayed within its walls. It was also a meeting point for Bogota's high society, who frequented its elegant restaurant and enjoyed French cuisine.
However, the passage of time and changes in urban dynamics led the Continental into a period of decadence in the 1990s. After years of neglect, the hotel was reborn as an apartment building, but its essence as a city icon remained intact. Now, with the reopening of Hotel Continental Bogotá, this place has regained its luster, adapting to the demands of the contemporary traveler without losing its rich historical heritage.
A strategic location in the heart of Bogotá
Hotel Continental ByHours is located in a privileged location on Avenida Jimenez, positioning itself as the ideal starting point to explore Bogota in all its facets. Tourists and business travelers alike will find in this hotel a direct connection to the city's most emblematic sites and important academic and business centers.
- La Candelaria Neighborhood (just a 10-minute walk away) known for its colonial architecture, museums and vibrant cultural life.
- Botero Museum (a 9-minute walk away) exhibits works by the renowned Colombian artist along with outstanding international collections.
- Colón Theater (12 minutes away) ideal for art and entertainment lovers.
- Bolivar Plaza (12 minutes walking distance) historical and political epicenter of the city.
- Monserrate (15 minutes by car) offers spectacular views of Bogotá and a perfect environment to connect with nature and spirituality.
- Universidad de los Andes, Universidad Javeriana y Universidad del Rosario less than 12 minutes by car from these renowned educational centers.
- Bogota International Center(14 minutes by car) an important business hub and government offices.
In addition, the hotel is strategically located 15 kilometers away from the Aeropuerto Internacional El Dorado, this connectivity makes the area easily accessible to both national and international tourists. This connectivity makes the Hotel Continental ByHours in the ideal place to explore the cultural and commercial richness of the capital.
Renewed comfort for the modern traveler

With the reopening of Hotel Continental Bogotá you will find completely renovated rooms that combine style, functionality and comfort. Each space has been designed to meet the expectations of the modern guest, from beds that guarantee a restful sleep to amenities designed for maximum comfort.
The rooms offer spectacular views of the Monserrate Mountains, providing a unique and relaxing environment. In addition, they feature essential amenities such as high-speed WiFi, state-of-the-art televisions and charging stations that facilitate both connectivity and entertainment. Everything is designed to make each stay practical, comfortable and memorable.
ByHours Hotels: flexibility and innovation in your way of staying

Operated by Hoteles ByHours, a chain recognized for its hotel innovation with a presence in key cities such as Bogotá and Barranquilla, Hotel Continental ByHours inaugurates a new era in hospitality. Its model of flexible accommodation, which allows guests to pay only for the hours they actually need, transforms the lodging experience, adapting to the dynamics of the modern traveler.
With an established track record in the industry, ByHours Hotels has transformed the way people stay. Its 24, 12, 6 or 3 hour plans offer a practical and customized solution, ideal for both executives on business trips and tourists seeking an authentic and comfortable experience. This flexible approach not only meets guests' immediate needs, but also promotes a more efficient and accessible experience.
In addition to its commitment to flexibility, Hoteles ByHours stands out for its focus on the sustainability and comfort. Its offices have an automated system that optimizes energy consumption, turning off lights and devices when no occupancy is detected. In addition, in Barranquilla, its three offices go a step further with the integration of solar panels, reducing their environmental impact and reflecting a responsible vision that balances innovation and care for the environment.
With the reopening of Hotel Continental Bogotá, ByHours Hotels not only revives a historic icon, but also sets a modern standard in the capital's hotel industry. This iconic hotel combines a rich heritage with the demands of today's travelers, creating an experience that balances tradition, modernity and flexibility.
Be part of this transformation and discover the new face of Hotel Continental ByHours.Reserve now and experience how innovation and history meet in the heart of Bogotá!